Westpac ‘Sorry’ DDB Australia

Australia’s property market is more competitive than ever with many potential buyers feeling like they keep missing out on the homes they have their hearts set on. But with the right advice from Westpac, prospective bidders can make sure they’re not the ones left feeling sorry when the hammer falls.

This new campaign for Westpac by creative agency DDB Australia, invites buyers to get on the right side of the result by getting the right advice up front.

CREDITS

Client: Westpac
Lisa Ronson, Head of Mass Marketing Services, Australian Financial Services
Susan Coghill. Head of Advertising, Mass Marketing Services, Australian Financial Services
Bella Howe, Senior Advertising Manager, Mass Marketing Services, Australian Financial Services
Alex Medina, Senior Advertising Manager, Mass Marketing Services, Australian Financial Services

Executive Creative Director: Darren Spiller
Creative Director: Glen Dickson
Art Director: Chris Andrews
Head of Broadcast: Simon Thomas
Senior Broadcast Producer: Sophie Simmons
Managing Director DDB Australia: Andrew Little
Managing Partner: Mandy Whatson
Senior Business Director: Kristofer Taylor and Livia Montalto
Account Executive: Josh Bulafkin
Planning Partner: Nick Andrews
Creative Services Manager: Vince Tillyer
Head of Traffic: Diana Czechowska

Production House: Bullock Commercials
Director: Tim Bullock
Producer: Adrian Shapiro
DOP: Andrew Lesnie

Sound: Paul Le Couteur – Flagstaff Studios
Music: Track: “I’m Sorry” by Albritton/Self, Universal Music Publishing. Licensing of publishing & Re-record by Level Two Records.

Offline Editor: Michael Houlahan – Method Studios, Melbourne
Online Editor: Jamie Scott – Method Studios, Melbourne
Grade: Edel Rafferty – Method Studios, Melbourne

Media: MediaCom